Build an Engaging Intranet to Enhance Employee Engagement
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Take a close look at the main types of intranet so you can get a better idea of which is the best fit for your business.
An intranet can empower your employees to get their work done faster, collaborate more effectively, and quickly get a grasp of what’s happening across your business.
But you’ll only unlock the benefits of knowledge sharing if you pick a platform that suits your organization’s exact needs.
Here’s a close look at the five main types of intranet so you can get a better idea of which is the best fit for your business.
There are several different types of company intranets.
Here’s a rundown of the most popular so you can get an idea of which might be the best suited to your organization’s needs:
An internal company website can only be accessed by a company’s employees. It’s a static site that has to be updated through an intranet CMS, meaning it doesn’t come with the communication tools you’d expect from a modern intranet software. And while an internal website technically works across all devices, that’s because it’s accessed through a web browser – not because it’s been designed to work seamlessly on a smartphone.
Much like an internal website for employees, an intranet portal is hosted on a company’s own servers. However, it’s a more modern and dynamic platform for employees to access all an organization’s important information, guidelines, and processes whenever they need them.
Social intranets are people-centric platforms that double up as a private social network for your employees. Common social intranet tools help encourage people to build connections with teammates from different departments. This can do wonders for your company culture – not to mention employee engagement.
A front door intranet platform serves as the main entry point for employees to access all the tools, applications, and resources they need to do their work.
This type of employee intranet is designed to be a central hub where employees start their digital workplace experience each time they log in. To keep things simple and easy to use, a front door intranet looks and works the same across all devices, whether it’s being accessed on a laptop, a tablet, or a smartphone.
Today, more and more organizations are using an external intranet for knowledge management and cross-departmental collaboration. These modern web-based platforms come jam-packed with tools for knowledge management, communication and collaboration, and boosting employee engagement. And because they’re hosted in the cloud, they ensure every employee is always working from the most up-to-date version of a document or process – and can make real-time amends and suggestions to documents all their colleagues can see.
Of all the kinds of intranets used in the workplace today, internal websites and external websites are the most popular.
And here’s why:
Internal websites are usually legacy platforms that once upon a time cost an organization an arm and a leg to build from scratch. These tend to have clunky, dated interfaces and not nearly as many intranet features you’d expect to see in a modern social intranet software.
Companies tend to stick with these platforms because they’ve invested a lot of time and money into building a platform that fits their exact needs over the years. However, adding new features to an internal website or attempting to make the interface more intuitive are time-consuming and expensive projects. Embarking on them often ends up being a case of throwing good money after bad.
Which is why today, more and more companies are making the switch to an external website when it comes to knowledge management and employee collaboration.
The reason being is that modern intranet collaboration tools are a lot easier and less expensive to maintain and update. They’re easy to set up and manage, designed to be as easy to use as possible, and even allow businesses to give external agencies and contractors restricted access to information they need to do their best work.
Plus, modern employee intranet portals come with a whole host of features that can help businesses boost productivity, engagement, and staff retention. These include seamless integrations with your current tech stack, workplace news feeds that make it easy to keep your employees in the loop, and even integrated recognition and rewards software.
The very first employee intranets were worlds apart from the digital workplace the modern intranet has become – and a decade from now social intranet software could well be unrecognizable from the intranet tools we use today.
Here’s a closer look at some of the ways intranet collaboration tools are set to be refined and reimagined over the coming years:
Any intranet worth its salt in 2023 works on a laptop, a tablet, and a smartphone. But they’re still primarily designed to be used on a computer. That could be set to change in years to come, as our personal and professional lives continue to migrate to our mobile devices. Intranet platforms may have to be designed for smartphones first and foremost to keep up with changing work habits in the age of remote and hybrid work.
The rise of no-code solutions over the last few years have opened up a host of possibilities when it comes to customizing software of all kinds. Knowledge management platforms are no exceptions, and leaders and HR teams can only expect to have more control over exactly how their intranet is configured – no coding skills required.
Modern intranet platforms have so many features that they’re fast becoming a central hub for your employees’ every need. Once you’ve adopted an intranet platform your employees are happy to use, it makes sense to transition all internal communications to the platform your people visit every day. In line with this trend, you can expect intranet platforms to cover even more employee services in years to come, from sending teammates their payslips to housing all internal communications.
Artificial Intelligence is in its infancy right now, but even some of its early applications have been mind blowing. And it's a field that’s developing very fast, which means you shouldn’t be surprised if you see AI-driven features – such as personalized experiences, automated tasks, and improved search functionality – hit intranet platforms very soon.
A big advantage of opting for an external intranet is that you can leave staying at the cutting edge of what an intranet platform can do to the team behind your platform of choice. They’ll work on adding the latest and greatest features to your intranet while your team focuses on building your product or delivering your service.
The right intranet can transform your business. Stick to the tips we’ve laid out here to make sure you’re adopting a platform that will boost productivity, engagement, and retention across yours.
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