September 15, 2025

Digital vs. Physical Gift Cards: Choosing the Right Format for Your Corporate Program

Compare digital and physical gift cards for rewards. Discover the best format for your team with Assembly’s new program.

Press the button to generate random icebreaker questions.
There are 300 more icebreaker questions at the bottom of the article
How would you describe your job to a five year old?
What season would you be?
What is a weird food you have tried? Would you eat it again?
What is your favorite holiday tradition?
Would you go in the mother-ship with aliens if they landed on Earth tomorrow?
What is your favorite season?
Do prefer working from home or the office?
What is your earliest memory of this job?
What is the best thing you have bought so far this year?
What is the earliest book you remember?
If you had to move to another country, which one would you choose?
You are the best criminal mastermind in the world. What crime would you commit if you knew you would get away with it?
What is your favorite movie genre to watch?
What was the last thing you ate?
What person from history would you add to Mount Rushmore?
What is a weird fact you know?
What is your favorite part of working from home?
Were the Spice Girls a good team?
Imagine you can instantly learn any language. Which would you choose?
If you could live in any state, which state would you pick?
Which fictional team is the best team of all time?
What did you want to be when you grew up?
What do you usually eat for a quick lunch?
What simple food will you never eat?
Show us the weirdest thing you have in the room with you right now.
Would you rather stay at a hotel or an AirBNB?
What is your favorite movie genre to watch?
Are you more productive in the morning or at night?
Who is someone in your community that makes a difference?
Who was your most unique pet?
Choose one famous person from history you want on your team during a zombie apocalypse.
What is a good way to give back to the community?
Which song could you listen to over and over again?
Is Hugh Grant funny?
What is your favorite thing to eat for breakfast?
Would you want to have an imaginary friend today? Did you have one as a child?
What actor or actress would you want to play you in the movie about your life?
What is the best super power?
What is your New Years resolution?
You can only eat one food again for the rest of your life. What is it?
What is the best work holiday?
What is the first gift you remember receiving?
Would you rather join Metallica or Backstreet Boys?
What is the best example of a community you have seen?
What is an easy way to do something nice for someone?
Show us your phone background and tell the story behind why you picked this image.
What was your first job?
Pick any band to play at your funeral.
If you could have an unlimited supply of one thing for the rest of your life, what would you pick?
Which superpower would you give to your arch enemy?
What is the most obscure superpower you would want?
What emoji best describes how you are feeling right now?
If you could live in any country, which country would you pick?
Would you rather live in a city or a town?
What is your favorite holiday?
What is something you accomplished as part of a team?
What is your standard office lunch?
What is your most used phone app?
What is your favorite season?
Have you ever won something as a team?
Imagine you are a professional baseball player. What is your introduction song?
Beach holiday or ski trip?
Have you ever been to a funny comedy show?
Would you rather live at the North Pole or the South Pole?
What is your favorite song to sing?
If you could live in any state, which state would you pick?
Imagine you could teleport anywhere. Where would you go right now?
What is the most unusual job you have heard of?
What was the last thing you ate?
You can visit any fictional time or place. Which would you pick?
What do your family and friends think you do all day?
What movie do you wish you could watch again for the first time?
Show us your most-used emoji.
What was the most unique style or fashion trend you ever embraced?
What movie defined your generation?
You are stranded on a remote desert island. Are you alone or with your worst enemy?
What is your favorite knock-knock joke?
Have you ever told someone Santa is not real?
Do you know how to speak more than one language?
On a scale of 1 – 10, how much of a team player are you?
What is your #1 recommendation in this city?
What is your favorite holiday?
What bucket list item do you most want to check off in the next six months?
What is your favorite mythical creature?
What was the first way you made money?
If you could be great at any Olympic sport, which would it be?
Which song could you listen to over and over again?
When did you start liking/hating mushrooms?
Where is your favorite vacation spot?
Do you take your PTO all at one time, or another way?
Which show do you remember most from your childhood?
Which beverage goes best with pizza?
Would you want to have a personal assistant follow you around everywhere and do what you asked of them?
Have you ever met your idol?
What did you want to be when you grew up?
Would you rather live 100 years in the past or 100 years in the future?
What is your hobby?
When you are alone in the car, what volume is the music at?
Imagine you no longer have to work. How would you spend a Tuesday?
What is your favorite type of sandwich?

Gift cards have become a cornerstone of modern corporate rewards, employee recognition, and client appreciation programs. As organizations look to maximize engagement and streamline operations, the question arises: should you choose digital or physical gift cards for your corporate program? The answer depends on your goals, audience, and the experience you want to deliver.

In this article, we’ll break down the pros and cons of each format, offer a practical decision framework, and introduce Assembly’s soon-to-launch gift card program designed to make corporate gifting effortless and impactful.

The Rise of Corporate Gift Cards

Gift cards are popular for a reason: they’re flexible, universally appreciated, and easy to distribute. As remote and hybrid work models become the norm, digital solutions are gaining traction, but physical cards still hold a special place for certain occasions. Understanding the strengths and limitations of each format is key to building a successful rewards program.

Digital Gift Cards: Fast, Flexible, and Scalable

What are digital gift cards?

Digital (or eGift) cards are virtual codes delivered via email, text, or within a platform. Recipients redeem them online or in-store, just like a physical card.

Advantages:

  • Instant Delivery: Send rewards in seconds, perfect for remote teams or last-minute recognition.
  • Cost-Effective: No printing or shipping costs, making it budget-friendly for large-scale programs.
  • Easy Tracking: Real-time analytics and tracking simplify program management and compliance.
  • Eco-Friendly: No plastic or paper waste.
  • Customizable Experience: Platforms like Assembly allow you to add animations, personalized messages, and even kudo boards for a memorable moment of delight.
  • Self-Service Options: With Assembly, you can send 1:1 or 1-to-many gifts for free, automate gifting, and create e-cards for occasions like birthdays, anniversaries, and more.

Drawbacks:

  • Less Tangible: Some recipients may miss the physical “unwrapping” experience.
  • Digital Literacy Required: Not all employees or clients are comfortable with digital formats.
  • Potential for Email Issues: Spam filters or incorrect addresses can delay delivery.

Physical Gift Cards: Tangible and Memorable

What are physical gift cards?

These are traditional, plastic or paper cards delivered by mail or in person, often presented in branded packaging.

Advantages:

  • Tangible Value: The physical card feels more substantial and can make a bigger impression at in-person events.
  • Personal Touch: Handing over a card can be more meaningful for milestones like retirements or anniversaries.
  • No Tech Barriers: Ideal for recipients who prefer traditional rewards or lack digital access.

Drawbacks:

  • Higher Costs: Printing, packaging, and shipping add up, especially for distributed teams.
  • Slower Delivery: Physical cards can take days or weeks to arrive.
  • Risk of Loss or Theft: Cards can be misplaced or stolen before use.
  • Environmental Impact: Producing and shipping physical cards leaves a carbon footprint.

How to Choose the Right Format

Know Your Audience

Are your employees tech-savvy? Do they work remotely or on-site? For a distributed, digital-first workforce, eGift cards are often the best fit. For traditional or in-person teams, physical cards may resonate more.

Consider the Occasion

Milestone events (retirement, anniversaries) may call for a tangible card, while everyday recognition (thank you, congrats) is perfect for digital delivery.

Budget and Logistics

Digital cards save on costs and time. Physical cards require more planning and budget for production and shipping.

Brand Experience

Digital platforms like Assembly let you create branded, animated experiences and even allow recipients to send a thank you back, adding a layer of engagement that physical cards can’t match.

Flexibility

With Assembly, you can offer both formats, letting recipients choose their preference for maximum satisfaction.

Assembly’s New Gift Card Program: Effortless, Engaging, and Free to Start

Assembly’s new gift card program is designed to make corporate gifting simple, delightful, and accessible for any organization. Here’s what sets it apart:

  • Free to Sign Up: The first tier is free and included in all paid Assembly plans.
  • Self-Service Gifting: Send 1:1 or 1-to-many gifts and cards at no cost. Recipients can receive via text, email, or within the Assembly platform.
  • Automated Gifting: For company-wide automation, talk to Assembly’s sales team.
  • E-Cards & Kudo Boards: Create customizable, animated e-cards for any occasion—thank you, retirement, birthday, anniversary, marriage, and more.
  • Flexible Gifting Options: Send money for the full catalog, specific categories, or curated rewards. Choose from gift cards, swag, or personalized experiences.
  • Delightful Receiving Experience: Recipients enjoy animated moments and can easily send a thank you back to the sender.
  • No Hidden Fees: Enjoy robust gifting features without extra costs.

Ready to see how Assembly can transform your corporate gifting? Schedule a demo with Assembly today!

FAQs

What are the benefits of digital gift cards for employee rewards?

Digital gift cards offer instant delivery, easy tracking, lower costs, and are ideal for remote or global teams. They can be personalized with messages and animations, making recognition more engaging.

Are physical gift cards still relevant for corporate programs?

Yes, physical gift cards remain popular for in-person events, milestone celebrations, and for recipients who prefer tangible rewards. They offer a memorable, personal touch but come with higher costs and slower delivery.

Can I use both digital and physical gift cards in my corporate program?

Absolutely. Many companies offer both options, allowing recipients to choose their preferred format. This hybrid approach maximizes satisfaction and accommodates diverse needs.

How does Assembly’s gift card program work for businesses?

Assembly’s program is free to sign up and included in all paid plans. It offers self-service gifting, automated options, customizable e-cards, and a delightful recipient experience—all managed from a single platform.

Browse our Free Employee Recognition Guide

Get the foundational knowledge on creating an employee recognition program that boosts employee engagement and helps them feel valued.

Explore Guide

Heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Heading

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Frequently Asked Questions

Is Assembly SOC 2 compliant?

Yes, at Assembly, security is a top priority. Each quarter, we have ongoing security work that is everyone’s responsibility. While we maintain a strong security posture, it was important for us to prove to our customers that we do everything we claim to do. This led us to pursue a SOC 2 Type II report that would provide evidence of our compliance with industry gold-standard security practice.

What's the ROI for employee recognition?

There is study after study showing that employee recognition leads to increased engagement. This in return creates an environment where employees are happier and more motivated which increase productivity and reduces voluntary turnover significantly. In order to filled critical roles, companies tend to spend nearly twice the value of an annual salary. Assembly is an investment in your employees that supports your bottom line.

Does Assembly offer longer-term contracts?

Yes, we will offer contracts for companies with longer-term agreements to help larger customers have more certainty around future costs.

The minimum agreement term is a 12-month subscription.

Does Assembly offer onboarding support?

We do and for FREE! Any new customer needing further support to get started with Assembly to ensure you're set up for success can request custom onboarding support. Improving your employee experience is about much more than just using our amazing software; it’s about transforming your business to create a workplace that people love. That’s much easier to do with the personal support and advice from our passionate people experts.

How much do rewards cost?

At the time of redemption (when your employees exchange their points for a paid reward) you'll pay face value. If a reward is a $10 Amazon gift card, your cost will be $10. All paid rewards are billed for on a monthly basis.

The good news is that you don't have to pay for rewards upfront because we only charge you when points are redeemed, not when they're earned.

Does Assembly offer discounts?

We offer discounts or educational or charitable organizations. In order to secure a discount, you'll first need to book a demo with a customer support specialist.

For all other organizations, we are willing to consider longer-term agreements in exchange for discounts. To set up annual plans or longer, you will need to book a demo with a customer support specialist.

How do I cancel my plan if needed?

If you're on a month to month plan, you can go here and cancel anytime. If you're having concerns or need help setting up your account for success, you can always book a demo with a customer support specialist.

If you're on a longer-term custom plan, you'll need to reach out to your customer support specialist to cancel your account or email us at support@joinassembly.com.

What customizations are available?

Great question! You can customize your core values to match your organization's to boost and track alignment. You can change your currency from the 🏆 emoji (our default) to any emoji of your choice. You can swap our logo for your own. You can also set up company culture rewards such as, "Lunch with the CEO," "Buy a book on us," and so much more!

Who can give or receive recognition?

While we recommend a peer to peer set up where anyone in your organization can give or receive recognition, you can set up Assembly however you want. If you need to limit the people who can give or receive recognition, that's perfectly fine and can be done from your Admin, here.

What integrations are available?

Assembly connects to the tools your employees use every day to offer an easy, seamless experience with minimal change management.  

Assembly has integrations with HCM/HRIS systems like ADP, Google, Office 365, and Slack. We also integrate with communication tools like Slack and Teams so you and your employees can access Assembly wherever they work now.

What's your average adoption rate?

That depends on the company's permissions set up. That said, over 90% of the employees on Assembly's platform are recognized on a monthly basis. That means nearly every employee across all of our customers are receiving regular recognition from their peers, managers, or leadership. We're extremely proud of this.

Must rewards be set up to use Assembly?

They are not required. You can use Assembly without having rewards set up. However, we don't recommend it if you intend to have a high adoption and usage rate. You can always keep the costs down by offering internal culture rewards that are fulfilled by you internally.

Are points required to use Assembly?

No, you can remove allowances from anyone or everyone. It's up to you but we do recommend using points whether they're worth a real dollar value or not. Companies that use points have a much higher engagement rate even if those points don't exchange for real dollars.

Could find the answer you are looking for?

Please schedule time with an expert and we will help you to get all your questions answered