Reward Your Customer Service Team - 10 Best Incentives

Successful companies understand that loyalty does not come for free. It takes time and effort to provide excellent service.

June 23, 2022
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Successful companies understand that loyalty does not come for free. It takes time and effort to provide excellent service and cultivate customer satisfaction.

That is why rewarding employees who provide excellent customer service is essential to retaining your best clients. You might think rewarding one customer service team member would do the job, but this is hardly ever the case.

Investing in the team creates tremendous value for everyone involved and encourages those who didn't pull their weight. 

This article will explore motivating your team with the best customer service performance rewards.

Let's jump right in!

What Are Customer Service Performance Rewards?

Customer service performance rewards are incentives given to employees who have met or exceeded your company's customer service standards. These rewards/incentives encourage the team to perform better and provide better service for your customers.

According to SurveyMonkey, 82% of employees consider recognition an essential part of their happiness at work. And rewards/recognition are excellent ways to motivate the customer service team and keep your team happy.

Reward programs effectively show appreciation for your customer service team's hard work and dedication. And they’re a great way to boost morale and retain valuable talent.

Ready to start or improve peer-to-peer recognition at your company? Schedule a quick demo.

Why Is It Important To Reward The Customer Service Team?

In any business, the customer is king. But how do you prove you really care about customers? You show that you value the company by rewarding your staff for improving customer satisfaction. 

The customer service team is the foundation of any company, and the first contact customers have with your company. These incentives show your support team that you value their work and appreciate their input. It’s the right approach for people-centric businesses that understand their responsibility to employees.

Ten Rewards/Incentives For Customer Service Teams

Every industry has a different idea of what a "performance reward" should be for its customer support team.

Some companies go for physical rewards, like gift cards or vouchers. Others go for intangible rewards, like time off or employee appreciation day. Some companies use an employee recognition flow, while some develop their special point system to track performance rewards.

Interested in getting started? Schedule a quick call today.

Here are some of the best customer service performance rewards:

  1. A bonus paid day off

While it isn’t a monetary reward, it has a significant sentimental implication as it allows employees to enjoy additional time away from work.

It is a professional ‘you’ve done a great job, get some rest.’ It allows the team to return to work more refreshed than they would have with their usual days off.

  1. Flexible working times

Allowing the customer service members have control over their schedules as a reward is a win-win situation. It’s also a valuable reward to the company as members will be able to build their shifts around their most productive times. It may also allow them to attend events or activities they typically miss.

  1. Cash bonus

A cash bonus is always a popular incentive because it allows employees to decide what they want to do with their reward. 

You can give cash bonuses monthly or once yearly, depending on how often you want to reward/recognize teams.

  1. Gift cards

While this is similar to cash bonuses because employees can pick what they want, it’s not entirely the same. Gift cards allow the employees to get what they want from specific stores. 

This can also be one robust gift card for the entire team, and they can go shopping together, encouraging team bonding.

  1. Health and Wellness benefits

This incentive could include extra points or benefits for gym memberships, spa, massage sessions, or even medical checkups. It is a way to let the team members know that you care about their health and wellness. It can also be an outdoor yoga retreat to energize their mind and body.

When these activities are done as a team, it could be a great way for team bonding and development.

  1. Annual personal development

A monthly/yearly budget that allows your employees to attend courses, conferences, and other training opportunities will help them see how much the company values their growth.

It could include sending the customer service team to a seminar or a certification program they would typically have paid for.

  1. Industry-specific awards

Some industries have awards that honor companies that provide excellent customer service. If there is one in your industry and your company wins, consider the team attending the event and give them small (but tangible) gifts from the company to congratulate them on their achievement.

  1. Performance review process

This can be a system that allows you to provide feedback on an employee's job performance regarding their teamwork. While it may feel individualistic, people often like to know how they did as individuals in a team. It helps them know what to continue doing or learn about growth opportunities.

After a successful project or quarter ends, you can conduct reviews with team members to rate how they're doing. Give them praise and positive feedback when they do well, and let them know how they can improve next time!

  1. Retreats

Retreats don't have to be expensive. You can go camping or host a backyard barbecue at home! Ensure you have good food, fun activities, and plenty of time to relax together.

  1. A certificate of appreciation

The CEO can sign a certificate thanking individual customer service team members for their hard work and dedication. It's a personalized recognition for the team effort. 

Employees can hang this in their cubicles or even take them home.

Every Team Is Unique

Motivating an entire team to work can be tough, but there are various easily implementable ideas to help any company get started.

Ultimately, knowing your team is the key to finding out what will motivate them to do their absolute best work. And if you can do that, you know your business will be in great hands.

By looking at the big picture and understanding the needs of your customer service team, you can create an incentive plan that truly incentivizes them. That's the key to a successful rewards/incentive/reward program with your customer service team.

Remember, incentives don't have to cost much money or be elaborate. Just ensure that the reward is related to the behavior or action that you want to see repeated.

See how Assembly helped Answering Care Service customer service team improve their communication and boost morale.


Interested in getting started? Schedule a quick call today.

Browse our Free Employee Recognition Guide

Get the foundational knowledge on creating an employee recognition program that boosts employee engagement and helps them feel valued.

Explore Guide

Frequently Asked Questions

Is Assembly SOC 2 compliant?

Yes, at Assembly, security is a top priority. Each quarter, we have ongoing security work that is everyone’s responsibility. While we maintain a strong security posture, it was important for us to prove to our customers that we do everything we claim to do. This led us to pursue a SOC 2 Type II report that would provide evidence of our compliance with industry gold-standard security practice.

What's the ROI for employee recognition?

There is study after study showing that employee recognition leads to increased engagement. This in return creates an environment where employees are happier and more motivated which increase productivity and reduces voluntary turnover significantly. In order to filled critical roles, companies tend to spend nearly twice the value of an annual salary. Assembly is an investment in your employees that supports your bottom line.

Does Assembly offer longer-term contracts?

Yes, we will offer contracts for companies with longer-term agreements to help larger customers have more certainty around future costs.

The minimum agreement term is a 12-month subscription.

Does Assembly offer onboarding support?

We do and for FREE! Any new customer needing further support to get started with Assembly to ensure you're set up for success can request custom onboarding support. Improving your employee experience is about much more than just using our amazing software; it’s about transforming your business to create a workplace that people love. That’s much easier to do with the personal support and advice from our passionate people experts.

Is there a free version of Assembly?

Yes. We offer a completely free plan for up to 50 team members. This plan is intended for teams or organizations that are looking to get started with an employee engagement tool. Keep in mind, this plan is limited in features.

All customers can open an Assembly account for free and get started without a credit card. Then you can change plans as necessary.

How much do rewards cost?

At the time of redemption (when your employees exchange their points for a paid reward) you'll pay face value. If a reward is a $10 Amazon gift card, your cost will be $10. All paid rewards are billed for on a monthly basis.

The good news is that you don't have to pay for rewards upfront because we only charge you when points are redeemed, not when they're earned.

Does Assembly offer discounts?

We offer discounts or educational or charitable organizations. In order to secure a discount, you'll first need to book a demo with a customer support specialist.

For all other organizations, we are willing to consider longer-term agreements in exchange for discounts. To set up annual plans or longer, you will need to book a demo with a customer support specialist.

How do I cancel my plan if needed?

If you're on a month to month plan, you can go here and cancel anytime. If you're having concerns or need help setting up your account for success, you can always book a demo with a customer support specialist.

If you're on a longer-term custom plan, you'll need to reach out to your customer support specialist to cancel your account or email us at support@joinassembly.com.

What customizations are available?

Great question! You can customize your core values to match your organization's to boost and track alignment. You can change your currency from the 🏆 emoji (our default) to any emoji of your choice. You can swap our logo for your own. You can also set up company culture rewards such as, "Lunch with the CEO," "Buy a book on us," and so much more!

Who can give or receive recognition?

While we recommend a peer to peer set up where anyone in your organization can give or receive recognition, you can set up Assembly however you want. If you need to limit the people who can give or receive recognition, that's perfectly fine and can be done from your Admin, here.

What integrations are available?

Assembly connects to the tools your employees use every day to offer an easy, seamless experience with minimal change management.  

Assembly has integrations with HCM/HRIS systems like ADP, Google, Office 365, and Slack. We also integrate with communication tools like Slack and Teams so you and your employees can access Assembly wherever they work now.

What's your average adoption rate?

That depends on the company's permissions set up. That said, over 90% of the employees on Assembly's platform are recognized on a monthly basis. That means nearly every employee across all of our customers are receiving regular recognition from their peers, managers, or leadership. We're extremely proud of this.

Must rewards be set up to use Assembly?

They are not required. You can use Assembly without having rewards set up. However, we don't recommend it if you intend to have a high adoption and usage rate. You can always keep the costs down by offering internal culture rewards that are fulfilled by you internally.

Are points required to use Assembly?

No, you can remove allowances from anyone or everyone. It's up to you but we do recommend using points whether they're worth a real dollar value or not. Companies that use points have a much higher engagement rate even if those points don't exchange for real dollars.

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Please schedule time with an expert and we will help you to get all your questions answered